Interactive services criteria

Online forms

Design
Drag and drop field selection 10
Multi-page forms 6
Schedule forms 4
Standard and advanced fields 8
Create blog posts from form 7
Conditional logic 5
Payment options 2
Prepopulated fields 5
Administration
Role management 9
Layout configuration 7
Style forms with CSS 9
Customized confirmation messages 9
Payment integration 2
View, edit, and export entries 10

E-mail campaign management

Design

Dynamic content based on subscriber information 8
Simple process for embedding into pages 8
Design builder wizard/editor 8
Template gallery 8
Free of branding from delivery service 10
Publish
Trigger messages based on RSS updates 9
Archives with permanent URLs 9
Image and file hosting 4
Create newsletter from e-mail message 4
Target lists by location 8
Deliver
Reliable delivery processes 10
Compliance with spam laws 10
Preview/test for multiple e-mail clients 8
Scheduled delivery including digests 5
User preferences
Receive updates immediately daily or weekly 8
Receive messages integrating multiple lists 8
Enable Facebook comments 4
Manage
Double opt-in confirmation 9
Lock subscriptions to prevent unsubscribing for mandatory lists 8
Collect and segment on user interests 7
Logins for multiple list managers 5
Custom sign-up confirmation 6
Restrict who can subscribe to specific topics 4
Dynamic subscriber options based on referring link 5
Manage via iPhone and iPad 8
Analyze
Google Analytics integration 10
Reports: e-mail open, click, and forwarding 6
A/B version testing 5
Support
User forums 8
E-mail support 7
Training videos 5
Phone support 3

Event registration and management

Define events
Customized registration form with unlimited questions 8
Automatic Web pages for each event 10
WYSIWYG event editor with pricing, locations, categories 9
Import events via CSV or Excel files 6
Duplicate similar events 6
Manage recurring events 7
Customized page/URL per event 10
Event-specific e-mail campaigns 7
Detailed event lists by date or category 6
Online calendar with links to registration pages 8
Custom confirmation emails for each event 8
Multiple pricing options 5
Provide and process waitlists 6
Generate name badges and check-in lists 5
Pay by check or at the door 5
Promote events
Optimize for search engines 10
Integrate with social media 8
Create custom contact lists 7
Use tracking links and affiliates 4
Embed customizable widgets 7
Attendee profiles 3
Print tickets 3
Manage service
Secure credit card processing 2
Integrate with PayPal and Google Checkout 2
Excel and CSV export of attendee data 8
Embed event widget in external site 5

Other potential future services

Job listings
Online payment gateway(s)

Next: Resources and reading

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